What most people don’t understand is that search engine optimization has to do with much more than just using keywords in your content. People forget that you’re optimizing your website for a search engine’s “experience.” Much like you would for a human reader, you need to make the content accessible to search engines.

This is where things like valid code come into play. If you don’t properly code your website, Google might have a tough time finding whatever it is you’re trying to get them to look at. Just keep one thing in mind: use proper code, and Google won’t get lost in it!

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What Not to Do for SEO: Part 6

Today's lesson is quite funny, actually. I often hear, "why am I not ranking for my keyword?" One of the most embarrassing things to hear is, "oh, well, it might have something to do with the fact you didn't say that phrase even once in your content." Yep, it's happened. That would be like us trying to […]