Fort Collins Web Design Company, Red Rocket Media Group has long been developing websites that consistently outperform their competitors. In order to develop sites that exceed client expectations several rules must be followed.

  1. You have to get people to the site.
  2. You have to keep them at the site.
  3. You have to get them to come back to the site.

It’s that simple. If you follow these rules, you’re practically guaranteed to have online success. Of course that’s an over-simplification of a very complicated process but for the most part, you have to accomplish those 3 tasks.

So if online success is so simple, why are the large majority of websites total failures? Why are 96% of all web pages lost in cyberspace? Why are so many business owners displeased with their sites? Because accomplishing those 3 steps are not as easy as they sound.

Let’s look at #1. Get people to the site.

Sounds pretty simple. Unfortunately, most web design companies can’t even get traffic to their own websites. That begs the questions, if they can’t get traffic to their own website, how can they do it for you? As they say, the proof is in the pudding. When you’re searching for your next web design company in Fort Collins, be sure to find out if they’re able to get traffic to their own site and their clients’ sites. If not, move on.

How about #2. You have to keep them at the site.

Sounds simple. So why do most sites keep their visitors less than 39 seconds? Maybe it’s not as simple as it sounds. Red Rocket’s websites are proud to keep their visitors 3 minutes, 5 minutes, even 17 minutes on average. To accomplish numbers like that, you have to understand consumer behavior and know what makes people stay or more importantly what makes people leave.

So how do you get people to come back to the site? If I told you, I’d have to kill you. Alright, I won’t kill you but I’d have to tell you face to face. It’s not the kind of trick I want to publicize. Give us a call and I’d be happy to sit down over coffee and describe in detail how we’re able to accomplish these 3 simple steps. Our number is 970-674-0079. I hope to hear from you soon.

Chadd Bryant

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