If you’ve been with us for a while, you’ve enjoyed the first part of our series on the 2 major problems that prevent websites from generating online sales.  The two problems that most sites experience are low traffic and low conversion rates.  For the past many months, we’ve been covering the first problem: low traffic.  We’ve covered multiple ways to increase your traffic, including search engine optimization, social media, link-building, pay-per-click advertising and more.

This week, we’re at the mid-way point in our series and we’re moving on to the second problem: low conversions.  For the next few months, we’ll be talking about some great ways to increase your website’s conversion rates.   So stay tuned.  We’ll dig into the issue of low conversion rates starting next Wednesday.  Until then…

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The 2 Most Common Problems with Website Sales: Part 22

For the past couple weeks, we’ve been talking about the drawbacks to PPC advertising.  This week, we’ll cover the third of 3 major problems.  Here it is… PPC Drawback #3: Lower conversion rates.  The people who do click on the Google ads, tend to convert at a lower rate than those who click on the […]